The County has launched two public education campaigns to improve public safety that encourage residents to look out for each other during the busy holiday shopping season. A new Montgomery County Department of Transportation (MCDOT) pedestrian safety campaign features bus posters showing the eyes of two County students and the slogan, “Hey You, I’m Looking at You.” The campaign focuses on the most important factors in reducing crashes: visibility of pedestrians and vigilance by drivers.
The “Eyes” campaign was developed by a group of
students and involved a
contest conducted among students to have their eyes featured in the campaign
materials. The winning eyes remind
pedestrians to establish eye contact with drivers, be visible and look both
ways before crossing the street. They
also prompt drivers to look out for pedestrians. Blair
For more details about the programs and a list of pedestrian, driver and shopper safety tips, see the press release. For more information about pedestrian safety, go to the County’s website.